Today developments come thick and quick on social media, however there’s little doubt that celebrities nonetheless have the facility to make sure ones go ultra-viral. Some may even boast of turning every thing they contact — or promote — into a real style phenomenon. This yr, that was the case for these three celebrities who left their mark on the style and sweetness historical past books, not less than for the yr 2023.

Margot Robbie, aka Barbie

Even when you didn’t go to the cinema to see the “Barbie” film, you’ve not less than heard of it because it was not possible to overlook this phenomenon, the yr’s highest-grossing characteristic movie, which additionally meant a neverending collection of pink outfits worn by one of many movie’s stars, Margot Robbie. Not content material with displaying off her distinctive outfits, together with quite a few clothes by Chanel (of which she is a spokesmodel) at screenings of the Greta Gerwig-directed comedy, Margot Robbie additionally shone on the purple carpets of a number of style occasions.

From the Oscars, the place she precipitated a sensation in an extended black sequinned costume by Armani Privé, to the Met Gala, the place she wore a classic creation by Chanel, to the Chanel Cruise 2024 style present in Los Angeles, the place she stood out in denims and visual lingerie, Margot Robbie was clearly within the highlight this yr. On TikTok, which has turn out to be a real incubator for style and sweetness developments, not solely does the #barbiecore hashtag now boast over a billion views, however #margotrobbie has tallied virtually 14.5 billion views, together with 340 million devoted to the #margotrobbiebarbie hashtag.

The musical style present of Beyoncé

It wasn’t on a catwalk that the platinum-album-selling American singer made her mark this yr, however on stage. On the event of her “Renaissance World Tour,” Queen Bey handled showgoers to a veritable wardrobe marathon, with a whole lot of outfits custom-designed by high style designers and couture homes. In whole, this collection of live shows enabled her to placed on no fewer than 56 musical “style exhibits,” a file for the “Break My Soul” performer, who has over 319 million followers on Instagram.

Among the many multitude of outfits wherein Beyoncé appeared on stage have been garments and equipment specifically designed by Jean Paul Gaultier, Balmain, Schiaparelli, Mugler, Jacquemus, Marine Serre, Paco Rabanne, Loewe, Alexander McQueen and plenty of others. This sartorial showcase additionally enabled these labels and designers to realize — much more — visibility.

Pamela Anderson goes pure

It’s a picture that shouldn’t have precipitated such a stir — why level the finger at a girl who doesn’t put on make-up? — however it did propel Pamela Anderson to the highest of this yr’s magnificence developments. And never simply any magnificence development, because it’s the ’no make-up’ development that the Canadian-American star catapulted into the highlight, an aesthetic selection that prompted much more questioning of societal magnificence norms. This even though Pamela Anderson confided to Elle journal that she deserted her magnificence routine after the dying of her make-up artist, Alexis Vogel.

This flash of consideration dates again to final fall, throughout Paris Trend Week, the place the 2024 spring-summer collections have been on present. Whereas Pamela Anderson has been starring in a transferring, candid documentary on Netflix since January 2023, she made a number of appearances with no hint of make-up on the style occasion of the yr, inflicting a sensation in mainstream media and on social networks. And this was no ’one shot’ transfer: the actress repeated this tour de pressure in early December on the Trend Awards 2023. An “act of braveness and rebel,” as Jamie Lee Curtis described it on her Instagram account. “The pure magnificence revolution has formally begun,” the American actress enthused. A revolution for one thing that ought to now not require a revolution, however one that’s serving to to shatter just a few extra of the expectations made of girls’s appearances.